Full Frame Documentary Film Festival is a non-profit organization that encourages and discovers documentary filmmakers.
The logo concept was to create an artistic documentary feel. The center focus of the eye displays a bold film reel representing filmmakers, as well as film aficionados.
An expressive typographic approach was used to create interest throughout the branding. The quotes are colour coded to visually correspond with each day of the festival.
The brochure extends to a full size 11x17 poster to use for autographs or as a keepsake.